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Open Up... to Rotterdam

Posted by Eurovision On Top on October 26, 2019 at 12:20 AM

Open up is the slogan for ESC 2020 and the design is still under development and will be presented soon.


Rotterdam,  will host the Eurovision Song Contest on the 12th, 14th and 16th of May 2020. 


Sietse Bakker, executive producer of Eurovision Song Contest 2020, and Jon Ola Sand, executive supervisor of Eurovision Song Contest, explained the meaning and importance behind choosing this very original slogan.


According to Bakker "The slogan 'Open Up' is intentionally incomplete: 'Open Up' to the other. 'Open Up' to the song. 'Open Up' to Rotterdam. 'Open Up' to ... whatever you want to choose! Take the freedom to complete the slogan in your own way. With this freedom, he added, we were looking for a theme and a slogan that reflects what the Netherlands stands for and with which the Dutch can identify themselves; a country with an open mind to the world.


The invitation is done! Open Up ... Now!


Photo: NPO

Categories: Events, Netherlands

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